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What are Julie’s Biscuits?

October 14, 2016 by Richard

Julies Biscuits Display

What’s are Julie’s Biscuits, are they made by Julie’s Bakery? This was the first question that popped into my mind when I learned about the product. I bet this will be your question also when you chance upon it in supermarkets.

Julie's Biscuits logo

Julie’s Biscuits is the biggest local biscuit brand in Malaysia while Julie’s Bakery is the biggest local bakery chain in the Philippines. No one copied the other as both were coincidentally established the same year, 1981. Both company’s use a female logo/mascot but Julie’s Biscuits is a blond girl while the local chain uses a dark haired lady.

Julies Biscuits Factory

To learn more about Julie’s Biscuits, we were invited to visit their sprawling factory in Malacca, Malaysia. Malacca is about 2.5 hours drive from Kuala Lumpur and is a city rich in history and culture. We received a heart warming welcome as we arrived at Julie’s Biscuits Factory 1. We could only visit 1 of their 3 existing factories due to time constraints. They also have a 4th plant under construction that will be operational in 2017.

I also found out that Julie’s Biscuits can be found in 65 countries including the Philippines. They plan increase distribution to 100 countries, that boggled my mind.

Julie's Biscuits Mascot

Julie was there to meet and greet all of us, if you notice there’s a twin at the back also.

Julie's Biscuits

I’ve never tried Julie’s biscuits so this was an eye and taste opening experience for me. Seeing the products up close, the one that is vaguely familiar to me was the Oat 25 cookies. I tried a number of items but the cream filled biscuits were my favorites like the Le-mond lemon, and cream cheese biscuits, as well as the peanut butter and cream cheese sandwich. I had an impression that the Oat 25 cookie pack costs almost P200 each but I was surprised to find out that they were less than P100 each.

Julies Biscuits Factory Protective wear

After a little talk and briefing we prepared for our visit to the production area. They provided each one with a set of surgeon like safety gear, composed of a coat, hairnet, mask and booties. We then had to do a through scrubbing of our hands and had to pass more safety measures before we were even allowed thru the door of the factory. I was super impressed by their attention to food safety so you are assured each piece of product they make is clean.

Julies Biscuits Factory Fresh Baked

Julies Biscuits Factory Quality Check

Julies Biscuits Factory Packaging

Here’s some snaps of the factory area taken by their official photographer. We were not allowed to bring anything inside but we did get to sample some freshly made cheese biscuits. The trip to the factory line echoes the motto of Julie’s Biscuits’ founder that “What We Don’t Eat, We Don’t Let People Eat“.

Julies Butter Crackers

We had a little activity to showcase the versatility of Julie’s products. We used the Butter cracker as the main ingredient for our dessert creation. As you can see, my design skills are fairly lacking.

Julies Biscuits New Hersheys biscuits

I got a little sneak peak at four products not yet introduced to the market. I’m excited about the Hershey’s dark chocolate vanilla cookies.

For more information on Julie’s Biscuits in the Philippines, you can check out their Facebook Page and Instagram account.

Filed Under: Restaurants Tagged With: Julie's cookies

Comments

  1. tracy n says

    October 15, 2016 at 5:09 PM

    I’m going to share it with my family and friends here and in Bohol so they could also enjoy it. :) Thank you for the chance.

  2. ryan says

    October 16, 2016 at 11:31 PM

    I would love to share the gift pack with my two nieces who are always joyful and grateful despite being both disabled.

  3. Juliet E Senga says

    October 17, 2016 at 4:19 PM

    Will share it with my kids and my family in Sta Ana, Manila which is my Dad, Mom and my Ate. Thanks

  4. Michelle Daria Salazar says

    October 17, 2016 at 7:13 PM

    biscuits are always part of our daily merienda, and ofcourse my little one loves biscuits so much! Favorite nya talaga ang biscuits kahit anong klase pa yan basta may kasamang milk :) So if given a chance na mapili my son will be happy and im gonna share this too to his classmates as part of their feeding program in school :)Thank you for this giveaway

  5. Aileen (@adizonb) says

    October 17, 2016 at 11:22 PM

    i want to share the gift pack with my niece who’s in grade7. she frequently receives pambaon goodies from her lola based abroad and knowing that she likes imported biscuits and cookies, these treats from Julie’s Buiscuits will be much appreciated. she is interested in baking too nowadays and creating desserts, so bonding over Julie’s will be fun for us. :)

  6. leen says

    October 18, 2016 at 2:33 PM

    I’ll be happy to share the gift pack with random kids who would pass by the house and smile everytime i give them something to eat. This time, an advance Christmas blessings will make them happy. Thanks :)

  7. Kristine Tagavilla Arevalo says

    October 24, 2016 at 5:23 PM

    I will share the gift pack to the special people which are my family and friends. Everytime I have foods, I want to share it for special people. I want them to feel my love through delicious and unique foods like Julie’s biscuits. Sharing foods to others always makes me feel glad. I’m happy if they have big smiles from the food they are eating and if they are always satisfied on it. I think that Julie’s biscuits will also give them smiles on their lips because Julie’s biscuits really look different, delicious and special.

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